PR on a Beermat


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Beermat PR Lessons



Get inspired.
Read our posts.
Flip the beermat and make some notes.

Here are the main learning points from the book in # form. Much easier to remember as you put your publicity plans together.

We’ll be adding new blogs and podcasts to bring these topics to life. Plus giving you the chance to shout about your venture here too. So get in touch and help us to write these posts.

When you get your copy of the book, scribble over it, and put our advice into action.

Use the link on the Home Page to get in touch. Then tell us your PR story.




September 2021.



#1 PR is for me and my venture.



Coming soon.



October 2021



#2 My venture and I are both unique.



Coming soon.



November 2021



#3 Target – Target – Target.



Coming soon.



December 2021



#4 News should be topical and timely.



Coming soon



January 2022



#5 Think like a journalist.



Coming soon



February 2022



#6 Blow your own trumpet.



Coming soon.



March 2022



#7 Get digitally savvy.



Coming soon



April 2022



#8 Hone and practise those PR skills.



Coming soon.



May 2022



#9 Plan for success but anticipate a crisis.



Coming soon



June 2022



#10 Look after your staff, and they'll look after your reputation too.



Coming soon



July 2022



#11 Your PR agency is one of the team.



Coming soon



August 2022



#12 Tell your story to whoever will listen.



Coming Soon.